Happy Wednesday, everyone!
I’m interrupting (well… adding to!) this week’s scheduled programming with an exciting announcement: as of TODAY, my favourite meat subscription service, truLOCAL, is now available in British Columbia!
truLOCAL Overview
If you haven’t heard of truLOCAL before, they’re a Canadian company that provides high quality, locally sourced meat, poultry, and fish products on a subscription basis. You just choose your box size, contents, and order frequency, and they ship your products straight to your door. Everything comes completely frozen and can go directly in your freezer until you’re ready to defrost and cook! You can pause your subscription at any time, as well as change your box contents as often as you’d like – it’s super flexible.
Their products have no added hormones and are antibiotic-free (including their grass fed beef!). They’re also locally sourced which is something you can feel good about.
My truLOCAL review provides a lot more information about their products, the ordering process, and how everything comes packaged. You can read that here.
(And they were also featured on Dragon’s Den – watch their pitch here!)
truLOCAL British Columbia Expansion
To give you an insider peak into the launch, I did a short interview with some of their team! Here’s what they had to say.
After launching in Alberta, what made truLOCAL set its sights on BC?
People in B.C. share truLOCAL‘s values of shopping local, and have an incredible community of consumers and suppliers looking to connect. There was a real opportunity to bring them together and make shopping local more seamless.The team travelled to B.C., met with customers and suppliers, and saw that there was a huge need for a service like truLOCAL there. There was a tremendous amount of support and encouragement, and we decided to go for it!
Our team believes in the saying that building a business is like “jumping off a cliff and assembling a plane on the way down”, so that’s what we’re doing!
What are a few of the farms and suppliers in B.C. you’re excited to be bringing to customers?
We’re incredibly excited about the farms and suppliers we are working with in British Columbia. Here are a few of them:
- Organic Ocean, who took us out on a 12 hour fishing trip in the middle of the Pacific Ocean to show us what they do! (And you can expect products like spot prawns and wild caught sockeye salmon!) They actually supply seafood to some of the top Vancouver restaurants.
- Hopcott Farms, an awesome family-run operation with one of the coolest store fronts we’ve ever visited. They offer products like versatile stewing beef and delicious flavoured bacon.
- Two Rivers, who are already a Vancouver favourite, and it was clear to see why! Check out their AAA striploins and melt-in-your-mouth tenderloin.
- Farmcrest Farms (the first EVER non-GMO verified chicken supplier in Canada)
And more! (You can see the full list on their Suppliers page.)
We couldn’t be happier with the suppliers we’ve connected with so far. We are HUGE fans of all of them, and we know the BC community will love them as much as we do.
What types of products are available, and will new ones be released?
We decided to start with the staples: delicious striploin steaks, air-chilled chicken breasts, and obviously, we couldn’t forget to add drool-worthy bacon into the mix.
As always, we definitely plan on introducing new products each month as we grow. And we already have some pretty unique products on deck, so definitely stay tuned!
Your team has made incredible progress over the past few years – are you planning on expanding to more provinces in the future?
Yes! We’re all about supporting local. We always encourage you to support local businesses in your community where possible.
People want to support local but it’s unfortunately not always easy, especially in this day and age. Similarly, suppliers are struggling to enter the digital age, and if we can help them get their products in the hands of more than just their immediate areas— then it’s a win all around.
truLOCAL Promo Code
The team at truLOCAL has graciously given me an exclusive promo code to share with my readers, so if you’re considering trying truLOCAL for the first time, you’re in luck! New customers can receive 10% off their first box by using code KATEM10. Don’t forget to use the code at checkout to score your discount!The code works for new customers in Ontario, Alberta, and B.C.
Have any questions about my experience with truLOCAL? Leave me a comment below and I’ll be sure to answer!
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